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Writer's picturelatain | LALOVE blog

NYFW SS24 recap | Chuks COLLINS | Negris LEBRUM

Updated: Oct 4, 2023

NYFW SS24 came and went within the drop of a hat, and even though it only lasted for a week, the collections per designer lives on indefinitely. Designers big and upcoming poured their hearts and souls into lewks that's sure to catch the eyes of buyers, and stylists.

Designers Chuks Collins and Negris Lebrum are no strangers to fashion week, and as two black-owned fashion brands, they're making all the right waves bringing light to more blacks in fashion.

On September 13th, Chuks Collins presented his spring/summer 2024 collection at Spring Studios for New York Fashion Week. The collection titled "Marine Euphoria" was inspired by the hues of the carribbean waters, and its marine life with a focus on sea corals. With a fusion of fashion sensibility meeting the depths of the ocean for a creative + empowering runway presentation, the collection speaks volumes via style & sustainability.

The edits below peeks inside the collection, leaving you with a wave of hues that'll bring your thoughts back to the essence of aquatic dreams.






 

Negris Lebrum


September 10, 2024 — Fashion house Negris LeBrum dazzled New York Fashion Week runways with its Spring/Summer 2024 collection.

Drawing inspiration from the unmistakable flare of Pan American flight attendants, designer Travis Hamilton reimagined the feminine silhouette, revising mini-dresses, skirts, and rompers in rich, soft floral brocades. An additional feature in this season's runway show signaled a significant milestone for Hamilton: his whimsical, vibrant, tailored pickleball totes highlighted Negris LeBrum's unprecedented venture with Texas Southern University (TSU) – House of Maroon.


The brand love story is based on the interracial marriage of a Southern couple from Louisiana in the 1940s which still resonates with many today. Brand founder Travis Hamilton's design process is heavily influenced by his Southern Creole roots, and the Negris LeBrum love story is a tale of an influential woman of the same name who lived in the designer's hometown of Natchitoches, LA. As a French Creole woman, Mrs. Negris could pass for white but chose to remain true to her black roots. She eventually fell in love with a black man, and their romance was frowned upon. In the end, the two were brought together by a force so strong – love. Through fashion, their story continues to be shared with the world.


This Love Story is the foundation of Negris LeBrum, and is rooted in the company slogan Lenoir est Joli " Black is Beautiful." Each collection pays homage to the courage of this amazing woman.


The Negris experience didn't stop with the runway show as an afterparty was held following the show at the Ideal Glass Studio venue. Guests included a wide range of fashion influencers, photographers, stylists, and celebrities. Event sponsors included, Yolonda Sweets, Owls Brew, The Town cocktails, and June Shine can cocktails.






Hope you enjoyed the read at LALOVE blog, your vertical that’s here to inspire, share and/or entertain with my experiences.


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xo-

Latain

lifestyle editor/content creator






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